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INTRO

The Challenger Sale Persona

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The Challenger is one of five personas into which, according to the Challenger Sale sales methodology, nearly every B2B salesperson fits.

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TEACHING

TL
Challengers teach prospects. What are you teaching?
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COMMUNICATION

TL
Effectively communicate to wide range of stakeholders. Who?
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GOAL

TL
Stay focused on the end goal. What is the end goal?
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