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INTRO

Mission, Vision, Values

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Define a powerful mission statement based on your purpose, mission, vision, values, metrics for your team. Inspired by Jim Collins best selling book, Built to Last.

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PURPOSE

TL
Your reason for existing? How do you help people?
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VISION

TL
BHAG, gut inspiring goal; require 10+ yrs of effort
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STRATEGY

TL
What's required to achieve your vision? How will you do it?
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VALUES

TL
100yr core values that help your team make decisions?
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KEY METRIC

JB
One metric that matters most
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